**Maternity dress controversy: Why some mothers are boycotting a popular maternity brand**.
A popular maternity brand is facing a boycott from some mothers after it was accused of promoting unrealistic body standards..
The controversy began when the brand, known as Pink Blush, posted a photo of a model wearing a fitted maternity dress on its Instagram account. The photo sparked criticism from some followers, who argued that the dress was too revealing and did not represent the reality of pregnancy..
One follower wrote, .
